{"id":498,"date":"2017-11-29T13:40:00","date_gmt":"2017-11-29T13:40:00","guid":{"rendered":"https:\/\/truyol.com\/blog\/?p=498"},"modified":"2023-11-16T13:59:09","modified_gmt":"2023-11-16T11:59:09","slug":"tipos-de-packaging-estandar-y-premium-parte-i","status":"publish","type":"post","link":"https:\/\/truyol.com\/blog\/tipos-de-packaging-estandar-y-premium-parte-i\/","title":{"rendered":"Tipos de Packaging: Est\u00e1ndar y Premium (Parte I)"},"content":{"rendered":"<p>El packaging es la \u00faltima l\u00ednea de negocio que ha desarrollado Truyol Digital. Hoy en d\u00eda, el packaging se ha convertido en un mercado en auge que est\u00e1 adquiriendo cada vez mayor importancia como un elemento diferenciador de producto y un factor decisivo de compra para el consumidor.<\/p>\n<p>Truyol Digital pone a disposici\u00f3n de sus clientes gran versatilidad de soportes y formatos en packaging de cart\u00f3n plegable o <em>folding carton<\/em>, adem\u00e1s de una amplia variedad de plantillas predefinidas, para que elijan la opci\u00f3n que mejor se adapte a su producto.<\/p>\n<p>Truyol Digital ha creado dos tipos de packaging denominados Est\u00e1ndar y Premium, los cuales comparten algunas caracter\u00edsticas comunes y se diferencian en otras. En ambos casos, este packaging es id\u00f3neo para objetos promocionales como por ejemplo estuches o cajas de regalo, entre otros usos.<\/p>\n<p>En el siguiente v\u00eddeo tutorial explicamos de forma visual estos dos tipos de packaging que ofrece Truyol Digital y sus diferencias entre s\u00ed, adem\u00e1s de mostrar c\u00f3mo hacer un pedido de packaging en la web.<\/p>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/kRwzkxr_KmQ\" width=\"1200\" height=\"526\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h3><strong>Caracter\u00edsticas comunes del Packaging Est\u00e1ndar y Premium<\/strong><\/h3>\n<p>El Packaging Est\u00e1ndar y Premium presentan las siguientes caracter\u00edsticas en com\u00fan:<\/p>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li><strong>Soportes disponibles<\/strong>, clasificados como papeles creativos: Folding Simwhite 255, Invercote Albato, Metalprint 329g., Kraft y Teknocard, entre otros.<\/li>\n<li><strong>Plantillas predefinidas: <\/strong>Est\u00e1ndar, Automontable, Semi-automontable, Expositor, Faja deslizante, Tipo Bolsa, etc.<\/li>\n<li><strong>Impresi\u00f3n en tinta blanca <\/strong>en los soportes de color Metalprint 329g. y Kraft.<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<h3><strong>Diferencias entre Packaging Est\u00e1ndar y Premium<\/strong><\/h3>\n<h4><strong>Packaging Est\u00e1ndar<\/strong><\/h4>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-509\" src=\"https:\/\/truyol.com\/blog\/wp-content\/uploads\/2017\/11\/packaging-estandar-cajas-con-papel-folding-simwhite.jpg\" alt=\"cajas est\u00e1ndar con papel creativo Folding Simwhite. Packaging estandar\" width=\"1200\" height=\"526\"><\/p>\n<p>El Packaging Est\u00e1ndar presenta estas caracter\u00edsticas diferentes respecto al Packaging Premium:<\/p>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li><b>Utiliza el sistema de impresi\u00f3n en cuatricrom\u00eda (CMYK).<\/b><\/li>\n<li><strong>No existe la opci\u00f3n de utilizar una plantilla propia y personalizada<\/strong>, sino solamente las plantillas predefinidas.<\/li>\n<li><strong>Sin posibilidad de aplicar acabados, excepto<\/strong> <strong>el Troquel L\u00e1ser normal<\/strong>, que permite realizar la forma exterior deseada y hasta dos trazos en el interior,<strong> y el Barniz 2D Selectivo.<\/strong><\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<h4><strong>Packaging Premium<\/strong><\/h4>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-510\" src=\"https:\/\/truyol.com\/blog\/wp-content\/uploads\/2017\/11\/packaging-premium-caja-con-troquelado-laser-Ultra-HD.jpg\" alt=\"Packaging Premium con troquelado l\u00e1ser Ultra HD\" width=\"1200\" height=\"526\"><\/p>\n<p>En el proceso de impresi\u00f3n del Packaging Premium empleamos siete tintas diferentes, que incluyen las seis del sistema de hexacrom\u00eda y la tinta blanca. La hexacrom\u00eda o impresi\u00f3n a 6 colores (CMYKOV) se basa en el uso de los colores habituales Cyan, Magenta, Amarillo y Negro (CMYK) m\u00e1s el Naranja y el Violeta. La combinaci\u00f3n de estas seis tintas permite imprimir en una mayor escala de tonalidades que el ser humano es capaz de visualizar. De esta forma, la hexacrom\u00eda hace posible que en Packaging Premium lleguemos a reproducir hasta el 85 por ciento de los colores PANTONE.<\/p>\n<p>El Packaging Premium permite un mayor grado de personalizaci\u00f3n de los envases gracias a estos dos rasgos diferenciadores frente al Packaging Est\u00e1ndar:<\/p>\n<ol>\n<li><strong>Opci\u00f3n de usar una plantilla personalizada, <\/strong>adem\u00e1s de poder elegir entre cualquiera de las plantillas predefinidas.<\/li>\n<li><strong>Aplicaci\u00f3n de acabados: <\/strong>Estampado Digital, Barniz 3D Selectivo, Troquelado L\u00e1ser HD y Ultra HD, adem\u00e1s del Barniz 2D Selectivo.<\/li>\n<\/ol>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li>El <strong>Estampado Digital<\/strong> se realiza a una cara de forma directa en 2D o 3D y est\u00e1 disponible en los colores oro, plata, cobre, azul, rojo y verde.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li>Hay dos opciones de <strong>Barniz Digital Selectivo, 2D y 3D<\/strong>, que se diferencian en el mayor o menor volumen que adquiere la zona resaltada cuando se aplica el acabado. Para evitar da\u00f1ar el barniz, es necesario plastificar el soporte.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li>El <strong>Troquelado L\u00e1ser<\/strong> se clasifica como <strong>HD o Ultra HD<\/strong> en funci\u00f3n de su grado de complejidad, el cual se mide teniendo en cuenta el n\u00famero de piezas troqueladas en el interior de la caja, consider\u00e1ndose Ultra HD si supera las 50 formas.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>El packaging es la \u00faltima l\u00ednea de negocio que ha desarrollado Truyol Digital. Hoy en d\u00eda, el packaging se ha convertido en un mercado en auge que est\u00e1 adquiriendo cada vez mayor importancia como un elemento diferenciador de producto y un factor decisivo de compra para el consumidor. Truyol Digital pone a disposici\u00f3n de sus&hellip;<\/p>\n","protected":false},"author":3,"featured_media":583,"comment_status":"open","ping_status":"open","sticky":false,"template":"template-fullwidth.php","format":"standard","meta":{"footnotes":""},"categories":[4,8],"tags":[50],"class_list":["post-498","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging","category-tutoriales","tag-packaging"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.1 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Tipos de Packaging: Est\u00e1ndar y Premium (Parte I) - Blog Truyol<\/title>\n<meta name=\"description\" content=\"Las diferencias entre packaging est\u00e1ndar y premium, dos tipos de packaging folding carton disponibles en truyol.com con plantilla \u2705\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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